PRESS
2015 February 02   |  
IN THE NEWS
PromaxBDA Features DRIVER Digital and their advancements in Family Entertainment

With stars like ItsJudyTime and and original shows like Cool School, it’s easy to see how DRIVER is leading programming in Family Entertainment on Youtube. Through these shows, DRIVER has been able to create networks that reach out to women and children and develop new content for everyone to enjoy. Justin Sanders writes in his article, “Driver Digital’s success in holding its own against familiar content brands online when neither JustHer or JustKids is a household name is a testament to both the quality of the content the company pulls together and its ability to find innovative ways to make sure that content gets seen.” Read more about what Sanders says and the new direction DRIVER is taking for family entertainment : 

http://brief.promaxbda.org/content/driver-digital-leads-the-charge-in-family-digital-entertainment